The golfer is the highest qualified consumer of any demographic. Billions of dollars are spent yearly to attract a portion of the golfer’s disposable income. Advertising dollars spent towards the affluent golfing community realize the highest residual return of any media. Minnesota Golf Media can assist local and national businesses in targeting this highly sought after market.

Nielsen New Media Research Data

Golf
* In a pilot study, over 300 practice range respondents (Aged 21+) completed an 8-minute in-person interview.
* 2 Advertisers were posted on tee box dividers at the surveyed practice ranges.
* Ad awareness ranged from 53% to 61%; in comparison to 24-hour television ad recall which is typically in the low 20% range.

Respondent Demographic Breakdown
* 92% Male / 8% Female
* Ages: 38% 21-34, 24% 35-44, 17% 45-54 & 21% 55+
* Average Annual Household Income: $87,400
* 72% were Professionals, Business Owners or Managers

Lower Clutter, Product Exclusivity and Prime Exposure
* To promote your business identity, website or brand.
* Unparalleled exposure and frequency to a targeted demographic. Each golfer is exposed to the advertising during an average 50-60 minutes that they practice.

Superior Targeting Power Appealing Demographics
* Golfers represent a difficult to reach demographic group:
* High Income, Well Educated, Decision Making Business People and Leisure Enthusiasts.

Market Segmentation
With Customized Targets; each golf facility profile will fall within one of three categories, allowing advertisers to focus on specific targets.